Our filtering options are among the most powerful tools on your account. Here you can sort and filter your data - quickly and easily. This can help you focus on the exact data you need right now. In this guide we'll walk you through all the multiple filter options you have - and show you some of the live filtering magic that's possible using the Filters. 



The filters are available in the entire Mouseflow App. You can use them to filter all data on your account, including the Recording List, the Heatmaps, your Form Reports, Funnel Reports and Feedback Reports. In each section, you can find the filters in the left of the blue top bar. Simply click 'Add filter' and select the options you need. 


The filters include logical operators - meaning you can filter for any data that:

  • includes option X
  • doesn't include option X
  • includes either option X or Y
  • includes both option X and Y

All our filters work with live data - so you don't have to set up a new segment and wait for data to come in. Instead, you can easily filter your existing data - even for those segments you didn't know you needed when the data was collected.


What filters are available?

Quite a few, actually. For an easy overview, we've grouped them into categories below:


Navigation filters

Here you can segment the data based on the pages seen (or not seen) by each visitor. You can filter by Entry Page or Exit Page, or on specific pages seen (or not seen) in the visit. Want to see all users who made it to your payment page, but not the confirmation page? This is where you do it.


You can filter by:

  • Entry Page - Show only recordings where the user's session began on this page.
  • Contains Page - Show only recordings where the user has or has not visited this page
  • Exit Page - Show only recordings where the user's session ended (or didn't end) on this page


Tags and Custom Variables

Here you can filter the data by Tags and Custom Variables. A custom variable allows you to push a key/value pair into Mouseflow - two pieces of information like cart_value = "large" or saw_popup = "true". A tag allows you to push a single string into Mouseflow - one piece of information like popup_fired or order_placed. In addition, there are some tags that are already set up for you.


Visitor Technology

This group contains some of our most used filters, which are mainly connected to information on the users' system and technology. The list of filters include:

  • Device
  • Operating System
  • Browser
  • Screen Resolution


Friction

This group allows you to filter by the friction score of each visitor. You can easily find unhappy visitors to your site - or filter for specific friction events like Click Rage and Click Errors.


Recording data

With the duration filter, you can segment the data based on the duration of the visit. In the Number of pageviews you can filter by the number of pages seen by each visitor. And finally, with the Session ID filter, you can look up specific sessions based on their IDs.


Visitor Data

This group contains some of our most used filters, which are mainly connected to information on the users and their location. The group includes:

  • Country
  • Traffic Source
  • Returning Visitors
  • Visitor Name